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5155 Teaching Techniques in Mass Communication.  (1-0) Required of, and open only to, graduate teaching and instructional assistants as a condition of employment.  This course provides training and planned periodic evaluations of instructional responsibilities.  This course does not earn graduate degree credit.  Repeatable with different emphasis.  Prerequisites: Graduate teaching/instructional assistant status.

5255 Teaching Techniques in Mass Communication. (1-0) Required of, and open to , graduate teaching and instructional assistants as a condition of employment.  This course provides training and planned periodic evaluation of instructional responsibilities.  This course does not earn graduate degree credit.  Repeatable with different emphasis.  Prerequisites: Graduate/instructional assistant status.

5301 Mass Media and Society. (3-0) A seminar devoted to analysis and discussion of
significant contemporary issues in mass communication, including a study of the history of the
development of mass communication media.

5302 Research Methods in Mass Communication. (3-0) Investigation of the tools and
techniques of both qualitative and quantitative research methods used in the study of mass
communication, including surveys, content analysis, experimental designs and case studies.

5303 Theories of Mass Communication. (3-0) Examination of the literature of mass
communication theory and discussion of theoretical approaches and models.

5304 Special Topics in Mass Communication. (3-0) Seminar examining leading work in
and about mass communication to give students an in-depth study of special topics. May be repeated for
credit up to four times when topics change.  Prerequisite: Consent of graduate advisor.

5304E Media Ethics. (3-0) The study of freedom and responsibilities of mass media
practitioners and institutions, explored within the framework of ethical theories. Students will learn
philosophical constructs as formulated by traditional philosophers as well as contemporary ethicists.
Consideration of values, codes of ethics, moral development, professionalism, and institutional
constraints as applied to media of information, persuasion, and entertainment.

5304I Seminar in New Media Technology Issues. (3-0) This course will examine new
technologies such as the Internet, computers, cable, DVD and other digital technologies. Issues
discussed will include convergence, digital divide, the role communication will play in the new media
environment, diffusion, and the impact of new media technologies on society and culture.

5304K The Internet and Mass Communication. (3-0) The course will critically examine
the theories, methods, and applications of communicating on the Internet. The course includes
designing and writing for the web and techniques used in media management, advertising, public
relations, print, and broadcasting. Students will demonstrate the strategies and principles learned
through a final web project.

5304L Seminar in Visual Communication. (3-0) This course examines the principles,
theories, and language of visual communication, with emphasis on evaluating and using images in mass
media. Through a semester-long team project, students will investigate, study, and summarize the
various principles and theories of visual communication.

5304M Mass Media and Politics. (3-0)

5304N International Advertisement and Public Relations. (3-0)

5304P Media Writing. (3-0)

5304Q Communication Campaigns. (3-0)

5304R Documentaries. (3-0)

5304S Latinos and Media. (3-0)

5305 Intensive Research for Communication Specialists. (3-0) Planning and conducting a
research/investigative project emphasizing one or several common mass communication research and
information-gathering techniques.  Prerequisite: MC 5302 and consent of graduate advisor.

5307 Project. (3-0) A major communication effort, the purpose of which is to demonstrate
command of the skills necessary to work at advanced levels in mass communication. For example, it
may be broadcast documentary, an advertising or public relations campaign, or a newspaper series.
Prerequisite: Completed course work.

5308 Seminar in Advertising and Public Relations. (3-0) This course analyzes advertising
and public relations issues using an integrated communication framework. Students are introduced to
the advertising and public relations decision-making process, learn what problems real organizations
experience and evaluate how they resolve issues in such areas as client-agency relationships, strategic
planning/management, globalization, channel integration, cyber marketing, evaluation, etc.

5309 Gender, Race, and Class and the Media. (3-0) This course takes a theoretical
approach to the study of representations of gender, race, and class in the mass media and the lives of the
media professionals who belong to marginalized groups. A historical overview will be followed by an
in-depth look at current conditions.

5310 International Communication Issues. (3-0) This course examines the media systems
worldwide in different socioeconomic contexts and studies the patterns of international information
flow. The course includes theories governing international communication. Students learn how and
why communication takes place between different nations and the impact of this communication on
individual nations.

5311 Independent Study. (3-0) Study of a special interest that offers academic or
professional improvement and growth in the field of Mass Communication. May be repeated once with
different emphasis for additional credit.

5312 Multimedia Design and Production. (3-0) This course will address the theories and
practice of digital video production, including nonlinear editing, graphics creation, multi-channel audio
mixing, and streaming video. The course is designed for the novice editor with the expectation that
students complete a creative project for distribution by the electronic media.

5313 Seminar in Media Regulation and Responsibility. (3-0) Study of laws and
regulations as they pertain to media operations and the internal and external codes that guide media
behavior.

5314 Seminar in Media Management. (3-0) Analysis and discussion of issues involved in
media ownership and operation, including monopoly and competition, labor relations, human resource
management and staffing, the politics of workplace supervision, and market relations.

5315 Creative Problem Solving in Mass Communication. (3-0) This class examines the
psychology of creativity and its application in mass communication to media management, broadcasting,
advertising, and public relations. Students learn a variety of ideation techniques and structured creative
problem solving methods to better understand their own creative thinking process, and how to facilitate
creative thinking in groups.

5330 Internship in Mass Communication. (0-12) Students acquire on-the-job experience in
an off-campus media setting where they can apply the skills and knowledge acquired through mass
communication graduate course work. Requires 180 hours of work off-campus, a written report, and
portfolio of work product. Graded on a credit (CR), no credit (F) basis.
Prerequisite: Consent of the graduate advisor and internship coordinator.

5350 Foundations of Mass Communication. (3-0) This course may be taken only to fulfill mass communication background requirements.  Students will acquire knowledge of mass communication necessary for advanced studies.  This course does not earn graduate degree credit.  Repeatable with different emphasis.  Prerequisites: Mass Communication major status and consent of graduate advisor.

5352 Editing for Clear Communication. (3-0) This course explores the role of editors in gate keeping and how writing varies by audience and medium.  Designed to teach students how to edit using Associated Press style while focusing on accuracy, organization, logic, style and meaning.  This course does not earn graduate degree credit.

5399A Thesis. A scholarly study of communication behavior, the purpose of which is to
broaden understanding of what mass media do, how they do it, and with what effects. It may be
quantitative, historical or rely upon another appropriate methodology. No thesis credit is awarded until
student has completed the thesis in MC 5399B. Graded on a credit (CR), progress (PR), no-credit (F)
basis.  Prerequisite: Completed course work.

5399B Thesis. This course represents a student’s continuing thesis enrollment. The student
continues to enroll in this course until the thesis is submitted for binding. Graded on a credit (CR),
progress (PR), no-credit (F) basis.  Prerequisite: MC5399A and completed course work.

7304 Special Topics in Mass Communication. (3-0) Topics vary and include the study of
issues, theories, and research related to various areas of mass communication. Can be repeated for
credit when topic changes.  Prerequisite: Doctoral level standing.

7304A Seminar in Advertising and Public Relations. (3-0) Analysis and discussion of the
development and role of advertising and public relations in the field of mass communication.
Prerequisite: Doctoral level standing.

7304B International Communication. (3-0) A review of international communication
theories and a critical examination of the world media systems and information flow patterns.
Prerequisite: Doctoral level standing.

7311 Directed Research in Mass Communication. (3-0) Independent study of a specific
mass communication research area. May be repeated with different emphasis for additional credit.
Prerequisite: Doctoral level standing.