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Federico Subervi


Email: fs11@txstate.edu
Office: Old Main 202b
Phone: 512-245-5267


Federico Subervi (Ph.D. University of Wisconsin) is a professor at the School of Journalism and Mass Communication, Texas State University-San Marcos.  Since the early 1980s, he has been conducting research, publishing and teaching on a broad range of issues related to the mass media and ethnic minorities, especially Latinos in the United States.  His research also includes assessments of the images of Black in Brazilian television advertisements, and the media system of Puerto Rico, his country of origin. 
 
The book, The Mass Media and Latino Politics, for which he is editor and author, is scheduled for publication in summer 2007 (Lawrence Erlbaum Associates, Inc.).  This year (2006-2007), he has two research grants (one from the Ford Foundation, another from the Social Science Research Council) to assess the diversity of Latino-oriented media in Central Texas.
 
With contracts from the National Association of Hispanic Journalists, he directed studies that led to the publications of The Network Brownout 2005: The portrayal of Latinos in network television news, 2004, with a retrospect to 1995; and in 2004, the NAHJ Survey of News Professionals at Spanish-language Media in the U.S.  In December 2005, he also completed a study for the Association for Education in Journalism and Mass Communication entitled Assessing policies related to the recruitment and retention of minority faculty & graduate students at accredited and non-accredited schools of journalism and mass communication.  An article based on this study is forthcoming in Journalism and Mass Communication Educator.
 
Among his other activities from his home base in Austin, Dr. Subervi directs the Latinos and Media Project (www.latinosandmedia.org), a site dedicated to the dissemination of research and resources pertaining to Latinos and the media, and serves as Chair of the Board of Directors of Latinitas, Inc., and organization and Web-based magazine for Latina adolescents and teens (www.latinitasmagazine.org).
 
Dr. Subervi has held academic appointments at the University of California-Santa Barbara, and the University of Texas at Austin (where he was also the Graduate Advisor for the Department of Radio-TV-Film).  He has been UNESCO professor at the Universidade Metodista de São Paulo, and visiting professor at the Universidad Diego Portales in Santiago, Chile, and the University of Amsterdam.  He serves on the editorial boards for Journalism & Mass Communication Quarterly, Journalism & Communication Monographs, The Howard Journal of Communications, and Critical Studies in Mass Communication.
 
In addition to his academic work, Dr. Subervi is a member of the Board of Directors of the Hispanic Scholarship Consortium, and a member of the Advisory Board for Scholastic Entertainment’s animated series The Misadventures of Maya and Miguel.  He has volunteered extensively for the Ford Foundation Fellowship Program administered by the National Research Council, and been advisor or consultant to the National Association of Hispanic Journalists, the Radio and Television News Directors Foundation, the Corporation for Public Broadcasting, The Preview Forum, The Round Table Group, Spanish Broadcasting System, the and Mothers Against Drunk Driving, Nickelodeon (for Dora the Explorer), and Fox Family Worldwide (for the Boyz & Girlz Channels).
 
Dr. Subervi has been featured in Hispanic Trends, and been interviewed and quoted for stories in The New York Times, The Los Angeles Times, The Boston Globe, The San Francisco Chronicle, the Las Vegas Sun, the British Broadcasting Corporation, AP Wire Services, Hispanic Business, Hispanic Magazine, El Nuevo Día (Puerto Rico), Al Día (Dallas), Univisión.com, Latino USA, and Folha de São Paulo, among others.