A World of Opportunities
The School of Journalism and Mass Communication offers many opportunities for media professionals, academic researchers, educators, and recent graduates to expand their education and training within the mass communication field. The courses offered cultivate strong research, analytical and multimedia skills that prove advantageous to the media professionals.
Students will broaden their understanding of communication theories and current research. The program also develops students’ critical thinking abilities and practical skills that will enable them to take up media-related positions in the changing media environment. The program also enables students whose undergraduate major may not have been mass communication to gain a skills and theory base for mass communication careers. The Master of Arts in Mass Communication with concentrations in Strategic Communication, Digital Media, and Global Media is a professional master’s degree suited for working professionals.
Faculty and Students Work Together
The varied expertise of faculty and diverse backgrounds of both faculty and students provide a healthy learning environment in which participants learn through interaction and discussion. Courses offered in the program address a variety of topics such as media writing, social media and analytics, strategic communication planning as well as traditional topics such as mass communication theory and research methods.
In addition, students can select courses from outside the school to supplement their studies. Students may choose the thesis track, which requires 33 hours, or the professional project track, which requires 36 hours.
The School of Journalism and Mass Communication is housed in historic Old Main. Situated on top of a hill, Old Main has become the University’s most recognizable symbol. The building houses faculty offices, lecture rooms, television editing facilities, computer laboratories and a conference room.
Graduate student assistants are provided office space and resource room facilities. Alkek Library offers excellent research facilities with its vast collection of books and other audio-visual resources. The library also offers the TexShare facility that allows students to borrow books from several other universities from within the state.